Friday, January 31, 2020

Polite and gracious Essay Example for Free

Polite and gracious Essay For the first time in my life things seemed to be looking on the bright side and then, just like usual, it was torn away from me by a selfish, ignorant Mr.Birling. I had been doing well at the works, had only recently been promoted as the leading officer, a head of a group of girls. I was in charge of them and got to know them well, there was Betty, Martha, Lucy, Agatha, Emma, Vicky and quite a few others. Marthas the nicest. Shes an orphan, like me so I guess. Well, during the short holiday in the summer, we got talking about our wages and how most of us were barely scraping by on the measly 22 6pence we got. I mean we were only just surviving and its no good just being able to survive, we wanted to live! Other people do so why cant we! So seeing as we shouldnt be treated as cheap labour, but people we decided to go to Mr.Birling himself and ask for 15 shillings instead. But as he is mean and penny pinching he refused blankly. Said he wouldnt even consider it! After that it only gets worse. Stupid as we were we went on strike hoping that that would show him but of course how could we manage having just been on holiday. We were all even more broke then usual, so the strike having failed miserably we had no choice but to go back to the works.  But No! It wasnt as simple as that, life never is. Of course he wouldnt accept us ringleaders back and came down himself and told us to clear out! I had a lot to say to that Mr.Birling but he wouldnt even listen to a word of it! Sent us packing right on the spot. If only he would have listened to me, Id have told him a thing or two! God, there is so many thoughts and questions running round my head! There is so much I want to say to people, but no one will listen. There are so many others just like me out there, who struggle and suffer simply because of the conditions they work in and the measly wages they receive but no one dares do anything about it. Why shouldnt we try for higher wages? Its unjust that we should be sacked just for having a little more spirit than the others!  But who am I kidding? Im just lower class, cheap labour, scum. Im meant to just accept that thats the way it is. Dont try and go against it, dont ask questions, dont do any thing but just take whats given you. Maybe it is Gods will for me to end up like this, just like it was for my parents. Im angry and frightened and dont know what to do. I have looked for almost 2 months for some kind of work but it is scarce and hard to get, Im living in lodgings which I cannot do for much longer, I have no money saved, not one penny, no family, few friends, no home to go back to, Im lonely and scared, stuck in a rut, unable to climb any where higher or better. No one to turn to for support or comfort apart from the lord some may say. But when out of the many times I have begged him to help me had he answered my prayers? Never. Enough of this miserable complaining. When has it done anybody any good? I guess Eva Smith is better than this (or I shall try to be). Just because some mean selfish man made me lose and job, that I hardly enjoyed any way, doesnt mean I have to throw everything away and stop living! I will try! Tomorrow I will continue looking for a job although if I shall succeed I do not know, but it is better than sitting here counting the pennies in the dark. I have never been so happy! Last week at last, my dream came true! No more cold nights, no more hungry bellies, no worrying if Ill make it till tomorrow, I am at last safe! I have eventually found a respectable, fairly well paid, secure job at one of the best, and most expensive shops around. Milwards! Every body goes there. No, not only every normal body but every rich, prosperous noble body! Its a wonderful stroke of luck, I really couldnt of asked for a better job! Its lovely working there, Im treated like a normal human being for once. Its an amazing change from the factory where I would be surrounded by loud machinery drilling into my head, people moaning and sweating, horrible smells, shouts and cries, no escaping from it. But now its completely different. Everywhere I look I see beautiful, clothes hanging rail by rail and whereas before the most I could do was longingly stare into shop windows I can now actually hold these gorgeous dresses and if Im lucky, try them on! I may even start saving up for one even though it would take a long, long time. Lovely people talk to me there and theyre ever so polite and gracious. They no longer look at me as if Im some piece of dirt but almost as if Im one of them. I feel like Ive entered a different world, a world with out suffering and pain. I see this as a good fresh start for a new life, a new road now lies ahead of me. This job is a lot better pay (I now get 95 shillings a week!) so I can now start looking to try and rent a place out for my self but the first thing I will do is go a buy my self a nice juicy steak with some of this weeks wages. Its been so long since Ive had a proper, tasty meal, I can feel my mouth watering just thinking about it. Well enough about food. I have been thinking recently that its about time I tried to find my self a husband. I look around me and everywhere I see are happy couples arm in arm. I know my parent would have wanted me to find a nice young man and now Im working in respectable job I can hopefully find one who isnt too badly well off and quickly settle down happily. I can see myself, in a few years time, married to a works manager of some sort. Hed be tall and dark and have beautiful blue eyes. Hed be ever so loving and caring to me and would never treat me badly. Wed have two lovely children, a girl and a boy, and we would live in the biggest, most beautiful rose covered, marigold house, along pixmore lane.

Thursday, January 23, 2020

Beckett, Brecht and Endgame Essay -- Beckett Endgame Essays

Beckett, Brecht and Endgame      Ã‚  Ã‚  Ã‚  Ã‚   Irish playwright Samuel Beckett is often classified amongst Absurdist Theatre contemporaries Jean-Paul Sartre, Albert Camus, Jean Genet, and Eugene Ionesco (Brockett 392-395). However, Endgame, Beckett's second play, relates more closely to the theatrical ideology of German playwright Bertolt Brecht, father of epic theatre and the alienation effect. Through the use of formal stage conventions, theatrical terminology, and allusions to Shakespearean texts within Endgame, Beckett employs Brecht's alienation concept, distancing the audience empathetically from players of the game and instead focusing attention upon the game itself.    Bertolt Brecht, whose final work, Galileo, was last revised three years before Beckett published Endgame, was personally and professionally influenced by Marxist theory and the political events which plagued the middle of this century. According to drama anthologist Oscar G. Brockett, Brecht asserted that theatre must do more than simply entertain the passive spectator; theatre must recognize and incite change. Brecht suggested a system of "productive participation, in which the spectator actively judges and applies what he sees on stage to conditions outside the theatre" (365-366). Brecht's alienation effect was a direct means of evoking this participation-the audience is emotionally distanced from characters to allow objective observation. "The audience should never be allowed to confuse what it sees on the stage with reality. Rather the play must always be thought of as a comment upon life- something to be watched and judged critically" (Brockett 366).    Samuel Beckett distances the audience from his comment on life throug... ...tieth Century Interpretations of Endgame: A Collection of Critical Essays.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Englewood Cliffs, N.J.: Prentice-Hall, Inc., 1958. Cohn, Ruby. "Endgame." Chevigny 40-52. Easthope, Antony. "Hamm, Clov, and Dramatic Method in Endgame." Chivgny 61-70. Lell, Gordon. "Discussion of Value in Shakespeare's Hamlet" English 401X Lecture. Concordia College. 8 April   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   1998. Shakespeare, William. "Hamlet." The Complete Works of Shakespeare. Ed. David Bevington. New York:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Longman, 1997. Shakespeare, William. "The Life of King Henry the Fifth." The Complete Works of Shakespeare. Ed. David   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Bevington. New York: Longman, 1997. Shakespeare, William. "The Tragedy of King Richard the Third." The Complete Works of Shakespeare. Ed. David   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Bevington. New York: Longman, 1997. Beckett, Brecht and Endgame Essay -- Beckett Endgame Essays Beckett, Brecht and Endgame      Ã‚  Ã‚  Ã‚  Ã‚   Irish playwright Samuel Beckett is often classified amongst Absurdist Theatre contemporaries Jean-Paul Sartre, Albert Camus, Jean Genet, and Eugene Ionesco (Brockett 392-395). However, Endgame, Beckett's second play, relates more closely to the theatrical ideology of German playwright Bertolt Brecht, father of epic theatre and the alienation effect. Through the use of formal stage conventions, theatrical terminology, and allusions to Shakespearean texts within Endgame, Beckett employs Brecht's alienation concept, distancing the audience empathetically from players of the game and instead focusing attention upon the game itself.    Bertolt Brecht, whose final work, Galileo, was last revised three years before Beckett published Endgame, was personally and professionally influenced by Marxist theory and the political events which plagued the middle of this century. According to drama anthologist Oscar G. Brockett, Brecht asserted that theatre must do more than simply entertain the passive spectator; theatre must recognize and incite change. Brecht suggested a system of "productive participation, in which the spectator actively judges and applies what he sees on stage to conditions outside the theatre" (365-366). Brecht's alienation effect was a direct means of evoking this participation-the audience is emotionally distanced from characters to allow objective observation. "The audience should never be allowed to confuse what it sees on the stage with reality. Rather the play must always be thought of as a comment upon life- something to be watched and judged critically" (Brockett 366).    Samuel Beckett distances the audience from his comment on life throug... ...tieth Century Interpretations of Endgame: A Collection of Critical Essays.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Englewood Cliffs, N.J.: Prentice-Hall, Inc., 1958. Cohn, Ruby. "Endgame." Chevigny 40-52. Easthope, Antony. "Hamm, Clov, and Dramatic Method in Endgame." Chivgny 61-70. Lell, Gordon. "Discussion of Value in Shakespeare's Hamlet" English 401X Lecture. Concordia College. 8 April   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   1998. Shakespeare, William. "Hamlet." The Complete Works of Shakespeare. Ed. David Bevington. New York:   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Longman, 1997. Shakespeare, William. "The Life of King Henry the Fifth." The Complete Works of Shakespeare. Ed. David   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Bevington. New York: Longman, 1997. Shakespeare, William. "The Tragedy of King Richard the Third." The Complete Works of Shakespeare. Ed. David   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Bevington. New York: Longman, 1997.

Wednesday, January 15, 2020

Campus Couture

Essentially, this will work by Campus COUtUre purchasing pieces from designers and other local and international retailers, and offering it as a rental service to our clientele. Campus Couture allows its members to search dresses by new arrivals, size, color, style, or price. We aim to offer rental services for women to attend date nights, cocktail parties, and formal events idyllically for the Western Community. Campus Couture, Inc. Was incorporated in 201 2 and is based in London, Ontario (Exhibit 1). 1. Goals and Objectives: The initial goal of Campus Couture is to present our aggregate research and analysis to generate confidence in our business model and its feasibility. Establish a Presence Within the Campus Community: Establish a consistent base of users that rely on Campus Couture's site for their semi-formal and formal wear Establish ourselves are the forerunners in designer wear for the targeted consumers Minimize Start-Up Costs: From an operations standpoint, we strive to minimize start-up costs and maximize our customer-base in the first fiscal year, while generating a constant stream of profit in later periods.Promote Website Traffic: By increasing awareness about Campus Couture, we aim to capture 15% of Westerns female population to become active members of Campus Couture, Inc. By the end of our first year of operations (Exhibit 2) Financial: Usually negative cash from operations is risky, however sometimes is necessary to get the business afloat. Breakable by the end of 2nd fiscal year. Personal Goals: $1 5,000 in drawings by the Second Fiscal Year End (2013-2014) Drawings for Campus COUtUre Board of Directors at 70% Of net income by 3rd fiscal year-end Work part-time; between 5-8 hours per week 1. Key Success Factors: Successful Market Penetration: Initial market penetration is vital for our business to prosper. As a consequence of our generally unfamiliar business concept, our marketing practices must be well-planned and innovative in order to win over our customer base. Due to the influence of word-of-mouth and social media activity amongst our target demographic, we believe that once this initial base is established, we can expect a steady increase in customer base moving forward.Trendiest and Affordability: Trendiest and affordability are key determinants of Campus Couture's success, as today's youth wants to maintain a fashionable image without the substantial expenditures associated with purchasing an outfit. Campus Couture aims to keep its product offerings current and updated adhering to the latest fashion trends. Furthermore, each rental will be a fraction of the retail cost of the dress, meaning that Campus Couture will be a practical alternative. Affordability is the keystone to our business model, and it is imperative that it is maintained.Our price model is based off of the number of times we expect each dress to be rented, thus increasing the customer base and the number of rentals. We can expect to increase inventory, while driving down rental rates in the future. 1. 4 Corporate Capabilities: Strengths: Campus Couture adheres to a unique business model and can take definitive strides to provide our members a vast selection of dresses that cater to our students and young professionals. Campus Couture has skilled personnel that are capable of handling the daily operations and logistics involved with running a rental service.They have unrivaled insight into our target market as we are Western students representing other Western students. The use of social media technology has provided Campus Couture direct access to the target market, making us trendsetters for the rising trend in economical pending habits in this post-recession era. Weaknesses: Campus Couture has limited funds, inventory and connections to the fashion industry. This makes our company more vulnerable to our competitors who possess extensive fashion expertise and large capital allowances for advertising.Our business also h as the unique task of having to overcome the negative stigma attached to renting apparel. As well, the business's success is heavily reliant on keeping up with the latest trends and appealing to the young female's fashion needs/style. A strong marketing campaign and commitment to Campus Couture's business objectives will hopefully overcome these weaknesses, as well as increase traffic to our website. Seasonality will also impact our feasibility since a large portion of our target market attends Western University but leave for the summer months. . External Analysis: 2. 1 political: As of January 201 2, students across Ontario have begun receiving $1 ,600 annually from the provincial government, as part of an initiative to lower to tuition rates. This helps alleviate the financial stresses for students and also puts more disposable income back into their pockets, thus proving that female students will have increased means to rent dresses and purchase other novelties. Transmutes' are popularizing among environmental groups. These are individuals who value non-ownership for environmental and ethical reasons.The rhetoric behind this lies in the fact that â€Å"the more people share, the fewer goods need to be produced -? and fewer resources will be used up. † Therefore, dress rentals definitely cater to those consumers who will only use something when they truly need it. 2. 2 Economic: Due to rising university tuition rates, Western students on average have less disposable income and therefore increased pressure to spend their money wisely. Statistics Canada reported in 2008 that Canadian females between 16 ND 1 9 had an average income of $7,100 whereas females between 20 and 24 earned $15,100.If a student in either age cohort had to cover living and post- secondary expenses, they would have little or no money left for other expenditures. According to Western Statistics, approximately 681 9 bursaries, accounting for roughly $1 5 million were given to studen ts requiring financial assistance. These statistics imply that many Western students are looking to economize and curb their spending habits in order to offset their debt from student loans. The population of females at Western is currently 13,990 females that have gig demand for fashionable dresses due to the ongoing social scene in London.The price of clothing has escalated in as many years due partially to increased commodity, labor, and shipping costs, as well as markups associated with name brands. Consequently, consumers are finding it increasingly difficult to appear fashion forward at a reasonable price. On average, Western undergraduate students attend 6 to 8 major events per semester. 1 Provided that we can offer our clientele high quality dresses at a reasonable price, we aspire to take advantage of this opportunity and create successful business model that aligns with the needs of price sensitive Western University female students. . 3 social: Online shopping has also re volutionized over the past decade. According to Statistics Canada, in 2007 about 8. 4 million Canadian individuals aged 16 years and older used the Internet to make almost $12. 8 billion in purchases. By 2010, 113. 8 million orders were made by 1 1 2 million Canadians with a value of $15. 3 billion. From 2007 to 2010, the percentage of online shoppers that used the Internet to purchase clothing, jewelry, and accessories rose from 29% to 36%.This positive correlation demonstrates an increasing trend of online consumers and an opportunity for Campus Couture to capture this market because a large age of these shoppers were females under the age of 30. Currently, 60% of Western students are female; this rising trend along with plans to for the University to admit larger first-year classes secures Campus Couture?s growing target audience. Overall, these conditions are very favorable for our company as there is clear evidence that our target market is steadily expanding, implying that Cam pus Couture will likely gain customers and increase profits over time. 2.Technological: Modern technological developments, like the Internet have increased the consumers access to information thus reducing time spent shopping and has made retail prices more competitive by shifting the power from suppliers to consumers. This transformation is forcing current businesses to review their current operations and marketing strategies to better accommodate consumer demands. Campus Couture believes that implementing modern information technology to target the budget-conscientious young female consumer and to fulfill their need for fashionable apparel can offer a competitive edge over our competitors. 3.Consumer Analysis: 3. 1 Market Research: In our survey (Exhibit 3, Exhibit), 63% of respondents were inclined to rent a dress while 32% indicated that the idea was not appealing to them. Many hesitated as they worried about cleanliness and unfamiliarity to the concept of dress rentals. Our res ults show that approximately 73% of respondents are either impartial, agree, or strongly agree to this concept. This indicates that if Campus Couture can successfully promote dress rentals as fashionable, economical, and sanitary to the masses, we will unleash potential for large sales volumes and high returns from this untapped market.In terms of pricing, 76% of females surveyed indicated that they would spend less than $1 00 and 55% would spend less than $70 on a dress for a special occasion, therefore implying that price is a determining factor for the typical consumer. Therefore, Campus Couture must rent out its dresses at competitive rates to appeal to a vast market In which some would prefer to purchase rather than rent. 3. 2 Target Market: Campus Couture targets young female students and professionals from the Western and London community, ages 1 8 to 25 years old, who are searching for fashionable higher-end formulae at affordable prices.Students are very social individuals, but they are also on a limited budget With pressure to dress well, they want to look great by wearing new dresses. Buying new dresses is extremely costly, which is why this demographic would be more inclined to rent. 4. Competitive Analysis: Although, there are no specific businesses that provide a similar service to either community, there are many direct and indirect competitors impeding on Campus Couture's growth potential. 4. 1 Direct: Forever XIX: With 480 locations and revenue grossing over $2. Billion, Forever XIX is extremely popular among teen and young adult females and caters to an array of different styles at great value. In terms of marketing and promotion, Forever XIX has truly capitalized with its e-commerce venture. With Forever XIX opening up at Nashville Place in March 2012, Campus Couture could foresee immense competition from this clothing retailer. Forever XIX has far greater financial means to purchase inventory and to market their product. They have the poten tial to capture a larger audience due to their variety of inventory and reasonable pricing.These factors could pose as a real threat to the success of Campus Couture. A drawback to their business model is that with lower pricing comes poorer quality. This brings out the traditional quantity versus quality debate, and Campus Couture would have to evaluate which is more important to the desired target market. Forever Xi's dresses lie in the same price range as renting from Campus COUtUre's designer ones, however online purchases incur corresponding shipping charges. SASS: SASS is a global fashion e-commerce website, located in the UK, which sells fashionable clothing and accessories internationally.With 7. 0 million registered users and 35,000 new products each season, SASS attracts a wide range of demographics, allowing the business to penetrate the global market. By offering free shipping worldwide, consumers are more likely to purchase, however there are a number of downfalls, Cana dian customers are required to pay both HAST and duties, increasing the overall cost to the consumer. This also makes international returns more difficult, as the consumer will have to pay freight for the item(s) to be returned, which could be costly.In addition, this may even hinder the company's potential for making sales, as skeptic consumers would be hesitant to order without previously seeing the quality of the clothing. The efficiency of the delivery service is essential to ensure that customers receive their products on time in order to maintain customer satisfaction. Campus Couture differs as we offer rentals for similar items, but with a limited inventory. Our inventory will focus on the needs of the London community, instead of the world market.With that said, we provide our Members the opportunity to have a personal fitting. In addition, Campus Couture will not have to bother with online payment security and delivery timings, as both will be handled in-store. And Ezra: Ou r market research relayed that H and Ezra were highly popular within our target market. Whereas, H has a flagship in London, Ezra, is only coated in Toronto. Many Western students are from the Toronto area and travel home frequently, thereby making Ezra a direct competitor. Both retailers have strong brand recognition and customer loyalty across Canada.H's business concept is to give the customer unbeatable value by offering style and quality at a reasonable price. Ezra in comparison, concentrates on quality, design, and rapid turnaround. H&M's dresses retail between $20 and $60 whereas Ezra retails its dresses for $80 based on current website pricing. One weakness both of these companies share is their lack of an online store, while Campus Couture provides its consumers with the ability to reserve dresses online and on your phone. Oftentimes, customers find an item online and by the time they get to the store, the size or color of dress may be sold out.Overall, retailers who transi tion their marketing strategy to reflect technological trends will be better equipped to handle the the needs Of the modern consumer. Boutiques along Richmond Row: Richmond Row is home to various local apparel retailers in downtown London. Regardless of our partnership with Elliot, a local boutique (Exhibit 5), they would still remain indirect competitors as similar items would be arrested to the same audience. Price is a huge factor as Elliot has sizeable profit margins for it sales, however with increased competition and lower prices for the similar goods may result in a price war. Ultimately, Campus Couture will be able to overcome this form of competition due to its offering of a fundamentally different service. 4. 2 Indirect: High-End Departmental Stores High-end department stores including Holt Renew, Anemia Marcus, and Nordstrom provide designer apparel at high costs. These department stores target an older and wealthier demographic than students, who can afford to ay high pr emiums for higher quality. While many of these high-end stores ship to Canada, the costs associated with shipping makes these pieces virtually impossible for the average student to afford.Online Flash Sales: Online Luxury Flash Sales websites such as Beyond the Rack, Net-a-Porter, and The Peacock Parade are an up-and-coming trend in today's technology- dependent world. Here, designers and retailers have their merchandise discounted between 50-70% of the original retail value. Sales are typically short (under 72 hours) and start at inconvenient times during the day. This sakes purchasing from these websites difficult and inconvenient for students with busy schedules. Flash sales have limited selection, so specific styles may not be available.Most of these websites have headquarters in the States, adding shipping costs to the original purchase price. 5. Four Up's 5. 1 Product: We offer a dress rental service in London Ontario, where consumers can browse our inventory online and reserv e dresses, then allowing them to come in before their event to try on the dress and pay for the rental. 5. 2 Placement: We chose to place our business in the North London borough because Of its rigidity to Western University and college population, who are looking for the latest trends and outfits to present themselves in.The area is known for student housing, and therefore is more convenient for them to walk to in comparison to either mall or the downtown core. We believe that being located in close proximity to campus is advantageous as there are no other clothing retailers in the area, unlike the competition we would have faced from retailers along Richmond Row or in Nashville. 5. 3 price: While finalizing our inventory, the costs associated were taken into account in order to set the rental fees.The rental price represents 30 to 35% of the original retail price, therefore we will be able to generate a return on our investment after three rentals. This value is reasonable enough that consumers would still be inclined to rent rather than purchase a dress from elsewhere. As a start-up, we did not want to take too big of a risk. Since the business concept is unfamiliar to a large portion of our demographic, high initial promotional costs are necessary to inform and penetrate the market. Afterwards, Campus Couture can rely on the social behavior of the demographic to steadily build our customer base in years to mom. . 4 Promotion: In order to reach out to our clientele, we aim to incorporate a pull strategy, using a variety of social media outlets, promotional events and incentives, and personal selling strategies in an attempt to build up consumer demand for high-end designer dress rentals. Promotional Campaign: Social Media (Exhibit 6) The 18 to 25 cohort represents the highest consumers of social networking and the Internet. Social media outlets including, Faceable has made girls more vigilant to keep up with fashion trends and to have an extensive wardrobe for every occasion.Nowadays, girls are self-conscious about rearing the same outfit repeatedly, fearful that someone might remember. Due to these societal pressures, females have resorted to online retail browsing and shopping for clothing and accessories. With Campus Couture on all major networking sites: Faceable, Twitter, and Pinsetters, we can inform our customers about the latest trends and what is new at Campus Couture, enabling our clientele to interact with us, and even see how other clients are wearing Campus Couture. This will positively influence our company's image, as one that cares about its clientà ¨le's needs before their special event.Mobile Application (Exhibit 7) Imagine Campus Couture, at your fingertips. Our mobile application can be downloaded onto your Blackberry, phone, or Android to see the latest in trends and new in-stock items, and book fittings. This will allow girls who wait until the eleventh hour to reserve a dress at any time. With that said, the mo bile application is expected to be of greatest utility to customers for those always on-the-go. It will also enhance accessibility to our catalogue and overall business, further inclining potential customers to use our service.Undoubtedly, the greatest asset we can gain by using the mobile application s ensuring Campus Couture's constant presence in customers' lives. Viral Youth Campaign With today's youth constantly viewing, posting, and sharing Youth videos all over the social media circuit, Campus Couture has the opportunity to be recognized quickly, without incurring the cost of airing pricey television commercials. By filming a video that highlights Campus Couture's brand power and competitive advantage, we can influence students to share the video.In turn, they will be personally selling Campus Couture to their social circles without even realizing that they are doing it. This will elevate inquiries, ND with proper sales training within the Campus Couture team, this will resul t in increased volumes of rentals, equating to higher gross revenue as well as a higher return on our initial investment. Print Advertising and Word of Mouth (Exhibit 8) Print advertising is a promising technique as it catches the attention of many students while walking around campus.With posters up in areas of high traffic, students will be able to familiarize themselves with Campus Couture. These advertisements will be concentrated in locations with the highest prevalence Of our target market in order to garner their attention. Launch Party: The executive of Campus Couture, Inc. Will be working closely with the George Boatswains, Resident DC of Cobra London to organize a launch party and Fashion Show on Friday September 14th, 2012. With upwards of 500 attendees, we hope to make our mark on the Western and London community by selling advance tickets to the event for $10.Advance ticket sales will be a key marketing strategy to spread word out about Campus Couture to all social circ les across the campus community. All revenues generated would be paid to Cobra London. The launch party will promote our business, while the Fashion Show will best exhibit Campus Couture's collection to the female demographic. This will be coordinated in part with Blackbirds Salon and Spas, who have donated their time and expertise into making this event a great success. Our team will be able to personally sell Campus Couture to our target market, while promoting to the masses. . Internal Analysis 6. 1 Operations: Operations will commence on September 1st, 2012 with promotions, leading up to our launch party on September 14th, inaugurating the business. In order to use the site, a customer must make an account (Exhibit 9). Members can search through different dresses by style, color, size, or price. In addition, the calendar widget displays the availability of each dress. This calendar will mark off the dates that the dress has been booked for, the size, and the event she will be we aring it to, allowing other customers to skim through dresses efficiently.This also ensures that no two people will be renting out the same dress for the same event. Once the customer has decided on a dress, they will book a fitting appointment, where Campus Couture will hold onto two sizes of any one dress for the customer, ensuring a proper fit. Once they have been fitted, the client will choose whether to proceed with the rental. Our storefront provides them access to browse through other dresses. If they choose another dress, we would ensure that it was not previously on hold for another customer and that it was clean and undamaged.

Tuesday, January 7, 2020

The Foundation Of Emma Watson s Career - 1328 Words

Provide a brief introduction that includes background information which describes how this person came to their position of leadership (approx. 250 words) The foundation of Emma Watson’s career came from starring in the Harry Potter films where she auditioned eight times for the role and her determination was highly visible. She was shown as a very intelligent girl and from this became the face of someone who challenged conformity and stereotypes. People see Emma as a very successful person as she’s established an outstanding acting career, earned a university degree and advocated a motivational campaign which brings feminism and gender equality to life for everyone to see and hopefully make a change. As well as this, she has been tackling the rights of women and empowering them to take a stand in society. Along the way, she announced she was a Feminist and says, â€Å"When at 15 my girlfriends started dropping out of their sports teams because they didn’t want to appear â€Å"muscly† and when at 18 my male friends were unable to express their feelings.† - this sparked her to make change. The type of task she would be undertaking wouldn’t be easy but her referent power guided and helped her to create a campaign etc but also her knowledge made people realise that what she was talking about is a serious issue and she wanted to address that. With the help of the United Nations and their ambassadors, the HeForShe campaign was created and this was the start of a major stepping stone.Show MoreRelatedThe Contribution Of Emma Watson832 Words   |  4 PagesEmma Watson is one of the most inspiration people and have contributed a lot. She is a British actress, model, and most important, an activist and humanitarian. She was born on April 15,1990 in Paris, France and grew up in Oxfordshire. She has done many activist work. For example, in 2014, she promoted education for girls, visiting Bangladesh and Zambia to do so. In July, she was appointed as a UN Women Goodwill Ambassador. In September that same year, she delivered an address at UN HeadquartersRead MoreJohn Broadus Watson : An Experimental Study On The Psychical Development Of The White Rat1622 Words   |  7 PagesJohn Broadus Watson, the father of Behaviorism, was born in South Carolina on January 9, 1878 to Emma and Pickens Watson. John grew up in a mixed up household, his father was a known drinker while his mother was a devout Christian. Although he took after his father and got himself into some trouble growing up, he managed to gain admission to Furman College at age sixteen. Upon graduation from Furman, one of John’s professors turned ment or Gordon Moore helped him make the next step, and the followingRead MoreThe And Oral Communication Curriculum2560 Words   |  11 Pagestreatment to our career choices. Whether or not it is true, fiction has been considered a reflection of society’s ideologies and has even been recognized for fueling change. In our honors curriculum class of written and oral communication, multiple beautifully-crafted novels have cried out about many social injustices -- gender inequality being an example. One such example can be found in Lorraine Hansberry’s play A Raisin in the Sun when Walter Younger demeaned Beneatha’s doctoral career-choice. WalterRead MoreOrganisational Behavioure23151 Words   |  93 Pagesand moods to OB issues. 3 4 Describe external constraints on emotions. LEARNING 258 OBJECTIVES ROBBMC08.QXD.0132431521 12/15/05 12:25 PM Page 259 CHAPTER 8 Emotions Can Be Powerful teve Wynn, the famous hotel S on the grounds of his flagship hotel and mogul, is an emotional person.1 casino, The Mirage. At the same time, He is known for his infectious while Wynn was in charge of the enthusiasm, as well as his temper. He once Mirage, it wasRead MoreGp Essay Mainpoints24643 Words   |  99 Pagessplashed all over the front pages of Hong Kong newspapers such as Apple Daily †¦ not only Edison Chen’s music career which suffered. Other celebrities, such as Gillian Cheung, who chose to have private trysts with him but did not consent to having their reputations significantly smeared, were unfairly compromised by actions which had nothing whatsoever to do with their professional career †¢ Psychological stress on public figures when stories of their families and their romantic relationships are